We’re excited to announce that Ketch Su has taken on a new role as General Manager of Taiwan in addition to his current role as Asia Regional Sales Director.
Moving into his new dual role, Ketch said his aim to establish a robust sales strategy that drives a significant increase in market share across Asia.
“I plan to build strong relationships with key leaders in Taiwan and create a cohesive local team,” he said. Additionally, he added that the key to success will be educating the market on Partner.Co’s identity to showcase the strength of the company while growing our sales, customer and Brand Partner numbers.
To accomplish these goals, Ketch has laid out his plan of attack, focusing heavily on collaboration to enable open communication and drive innovation.
“By sharing insights and feedback across teams, we can refine our approach and improve with every step. This open communication will be a determining factor in ensuring immediate and continual success. We’ve seen other Asian markets grow by leaps and bounds, and I am excited to replicate those successes in Taiwan,” he said.
Building relationships with Brand Partners is also paramount for Ketch.
“I plan to have regular check-ins to understand their needs and offer training sessions on our products and business strategies. Furthermore, I plan to utilize social media to attract more young individuals to join us,” he said. “Building strong partnerships based on trust and open communication will be key to enhancing our Brand Partners’ overall experience with Partner.Co.”
The growth in our Asian markets over the last year has been absolutely tremendous. In appointing Ketch to lead our Taiwan market, we are eager to watch him use his decades of experience leading sales teams to maintain and even help accelerate that growth through keen insight and attention to detail.
John Wadsworth, Founder & Chief Brand Partner Officer
In his free time, Ketch loves traveling — what he says is his favorite way to relax and relieve stress. He is also an avid photographer — even though he jokes that some say his skills aren’t the best — and enjoys spending time with his wonderful wife and two sons.
Please join us in welcoming Ketch to his new role!