We can’t wait to welcome you to the prestigious RAI Amsterdam for PXP’23 | The Partner.Co Experience. As you get ready for this exciting event, we’ve got some suggestions for what to do when you’re not busy meeting other like-minded Brand Partners.
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Pro Tip: If you want to do multiple activities, get an I amsterdam City Card as it will give you access to all the city’s major highlights, including over 70 museums, public transportation, a canal cruise and bike rental!
Experience Post-Impressionist Painting Vincent Van Gogh is one of the most important painters in history for a reason. Head to the Van Gogh Museum to learn all about the painter, his life and his work through more than 200 paintings, 500 drawings and 700 of Van Gogh’s personal letters.
Get Active & See the Sights Did you know that Amsterdam has over 800,000 bikes? You can rent one pretty much anywhere and hop on one of the countless routes to see the sights of this beautiful city. Don’t forget to pose for a canal-view picture by the bridges with your bike!
Reflect on World War II History World War II was a terribly sad period in human history, but we can remember and honour those that suffered. Head to the Anne Frank House to see where Anne Frank hid and wrote her famous diary .
Visit With Royalty Step back in time and into royalty with a visit to the Royal Palace (Koninklijk Paleis), King Willem-Alexander’s official reception palace. Numerous castles also dot the countryside outside the city if you want to experience even more royal history.
Find Fun Souvenirs Looking for something fun or interesting to bring back home? Head over to the Albert Cuyp Markt for a truly Dutch experience. Being the biggest market of Europe, you will find a variety of accessories, food, clothes and other products at its 260 stalls, and you can also look for typical souvenirs from the Netherlands in the small shops nearby.
Shop Authentic Dutch Goods Want more traditional souvenir options? Then the 9 Streets (De 9 Straatjes) is for you. Featuring 200 different vendors spread out around the cobbled streets, you’ll find high-end ideas for everyone in your life.
Wave Hello to Windmills Aside from tulips, there is nothing more emblematic of Dutch culture than windmills. Out of the eight windmills still standing in Amsterdam, the De Gooyer Windmill is one of the most famous, dating to 1725.
Strolling with a view… and pancakes Want to experience nature without leaving the city? At almost three times the size of New York City’s Central Park, Amsterdamse Bos is the spot to see. With miles of trails, you’ll work up quite the appetite while strolling, so you can go to Meerzicht Farm for Dutch pancakes. Then, go to the middle of the park’s forest and visit Ridammerhoeve Goat Farm, where you can see goats, pigs, cows, horses and more.
Tiptoe Through the Tulip Museum Is there anything more iconic when it comes to Dutch culture than tulips? While tulips are only in season in spring, you can still head to the Amsterdam Tulip Museum to learn more about the Netherlands’ most famous flower.
Cruise the Canals Sometimes called the “Venice of the North,” Amsterdam’s canals are second-to-none. They’re so famous, in fact, that they are designated UNESCO World Heritage Site! Sign up for one of the many different canal cruises available to see the sights from the water.
Indulge in Classic Dutch Cuisine A classic in Dutch cuisine, you can purchase herring from herring carts (haringhandels) all around the city. The Dutch staple is typically served on a sandwich with pickles and onions.
Get Cheesy Herring isn’t your thing? What about cheese? Known primarily for Gouda, Amsterdam also produces a variety of other cheeses, including Edam, Clove and Limburger, all of which you can find at different cheese shops around the city.
Lights…Camera…Museum! Perhaps one of the most iconic buildings in all of Amsterdam, the EYE Filmmuseum houses a wide variety of retrospective and contemporary film exhibits in addition to a gigantic film library. It even has a bar and restaurant!
Shine Bright Like a Diamond Known as the “City of Diamonds” for hundreds of years, Amsterdam is the perfect place to see the diamond production process up close! Head to GASSAN Diamonds and take a free tour to learn about the 4 C’s of diamonds: Carat, Color, Clarity and Cut.
Stick Your Toes in the Sand The beach may not be the first thing that comes to your mind when you think about Amsterdam, but the beaches on the North Sea are world-renowned and a short trip away! Places like Zandvoort aan Zee offer sun, sand and water sports so you can enjoy the beach the way you love the most!